Local creators, local audiences
Filter by Malaysian state, preferred language (BM, English, Chinese) and niche so your campaign reaches the right communities.
Influencer Marketing Malaysia
Find the perfect influencer in Malaysia for your brand
KOLab is the marketplace where Malaysian brands discover creators, post campaigns, and run measurable influencer partnerships — all in one place.
What is KOLab?
KOLab is an influencer marketing platform built for Malaysia. We help brands of every size find, hire and collaborate with vetted KOLs and content creators across TikTok, Instagram, Facebook and RedNote — without the guesswork of cold DMs.
Who it's for
For brands & agencies
Shortlist creators by follower range, language, state and niche. Post campaigns, receive structured proposals, and track every deliverable to completion.
For creators & KOLs
Build a verified profile, get discovered by Malaysian brands, and apply to campaigns that match your audience. No agent fees, no markups.
Why Malaysian brands choose KOLab
Four platforms in one search
TikTok, Instagram, Facebook and RedNote creators discoverable from a single dashboard.
Verified & response-rated
Every profile shows response time, completed collaborations and real reviews so you know who actually delivers.
Transparent pricing
Creators publish rates per content type. No hidden fees, no surprise quotes.
Everything you need to run influencer campaigns
Smart creator discovery
Meilisearch-powered search with filters for category, follower range, location and language.
Campaign board
Post a brief once, let qualified creators apply with structured proposals and pricing.
Built-in messaging
Negotiate, brief and review work in real-time chat — no WhatsApp sprawl.
Collaboration tracking
Milestone statuses from negotiating to delivered, with content approval workflow.
Influencer marketing in Malaysia — FAQ
How do I find an influencer in Malaysia?+
Sign up as a brand, open the Discover page and filter by niche, platform, follower range, state and language. Every creator on KOLab has a public profile with rates, portfolio and response time.
How much does influencer marketing cost in Malaysia?+
Rates vary by follower count and content type. Nano creators (1K–10K) typically start from RM50–RM300 per post, while established KOLs charge RM1,000+. Every creator on KOLab publishes their own rate card.
Which platforms does KOLab support?+
TikTok, Instagram, Facebook and RedNote — the four platforms Malaysian audiences use most.
Is KOLab free for brands?+
Yes. Posting campaigns and messaging creators is free. We only charge optional boosts that put your campaign in front of more creators.
Ready to launch your next campaign?
Join hundreds of Malaysian brands and creators already collaborating on KOLab.